Social Media Rubix Cube

Aligning Social Media with Organizational Goals

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Having a social media program without attaching it to some sort of goal creates unnecessary work for your staff. Learn how you can align your social media activities with broader organizational objectives. The results? Your employees will be supporting specific and measurable goals and objectives, not something random and intangible.

The Dragonfly Effect: 4 Principles of Engagement

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From Charity: Water and Alex’s Lemonade to Kiva and Tom’s Shoes, The Dragonfly Effect tells the stories of how nonprofit organizations are using social technologies to engage and inspire people to participate in movements for change. Learn the four main components of a successful engagement strategy.

100 Social Media Tactics for Nonprofits

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Melanie Mathos and Chad Norman give us “50 (More) Social Media Tactics for Nonprofits.” Learn how to better engage your supporters, communicate your mission and inspire action using the social web. I will show you how to implement ten of my favorite tactics in a series of blogs.Turbo-charge your social media strategy today!

What’s Facebook Poke All About?

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Have you ever wonder what it means to “poke” someone on Facebook? By giving a simple poke you are showing your members that you care about them and that you want to connect with them. In return, they may be more likely to visit your Facebook Page. Users may even be more inclined to make a donation, sign a petition or spread the word about your cause if a sense of connection is established first.